SMDC Heights launches a new standard in high-rise living, designed for ascent

SM Development Corporation (SMDC) recently unveiled SMDC Heights, its boldest evolution yet in high-rise living — built for a generation that moves with purpose, values access, and aspires to live well today while investing in tomorrow.

FEBRUARY 8, 2026 | SUNDAY

: 4 - MIN READ
SMDC Heights launches a new standard in high-rise living, designed for ascent
SMDC Executives and Leaders at the Heights Grand Launch held at the Forbes Ballroom of Conrad Manila — . From left to right: VP – Project Development and Management Sandro Vicente P. Javier, SAVP – Core Operations Diana Lou B. Gomez, VP – Project Development and Management Imee L. Landicho, SAVP – Project Development and Management Lea B. Rabusa, VP – Head, HRB Segment Glenna Veronica T. Galupo, President – SMDC Services Corporation Analyn V. Carpio, EVP – Head, Core Operations Grace Evangeline M. Sta. Ana, SVP – Head, Customer Support Marking C. Que, VP – Project Development and Management Sharon May D. Marcial, AVP – Project Development and Management John Walter E. Tendencia, AVP – Project Development and Management Jerome V. Caylao, AVP – Project Marketing Generoso Miguel R. Tan, SAVP – Project Development and Management Ramoncito L. Gomez


A New Era in Vertical Living SMDC Heights is more than a collection of towers — it is a lifestyle framework. Every development is shaped by three principles: elegance without excess, confidence without noise, and access without compromise.


From thoughtfully designed move-in-ready homes to curated amenities — pools for pause, gyms for momentum, lounges for focus, and spaces for joy — Heights developments are crafted to rise with their residents at every stage of life.


“Every offering is grounded in purpose, practicality, and progress,” said Jessica Bianca T. Sy, Vice President for Design, Innovation & Strategy. “SMDC Heights is the new face of our high-rise communities. It’s not just about where you live — it’s about creating spaces that move with you.”


Built on Location, Lifestyle, and Long-Term Value


Strategically located in Metro Manila’s most connected business and lifestyle districts — Makati, the Bay Area, Quezon City, and EDSA-C5 — Heights developments place residents steps away from transport hubs, schools, malls, and CBDs. For SMDC Heights, access is a given, not a luxury.


Analyn V. Carpio, President of SMDC Services Corporation, speaks of SMDC Heights as “elegance without excess, confidence without noise” — a home and investment that rises with its residents, reflecting their drive and ambition.
Analyn V. Carpio, President of SMDC Services Corporation, speaks of SMDC Heights as “elegance without excess, confidence without noise” — a home and investment that rises with its residents, reflecting their drive and ambition.

It’s a brand built for both living well and investing wisely. With strong rental demand, move-in-ready units, and SMDC’s trusted property management through Good Stays, Heights offers ideal opportunities for end-users, OFWs, and investors seeking long-term value and effortless ownership.


SMDC executives and leaders. From left to right: SVP – Head, Customer Support Marking C. Que, President – SMDC Services Corporation Analyn V. Carpio, Executive Vice President Grace Evangeline M. Sta. Ana, Sales Head Maricar P. Martelino, and Sales Head Michelle G. Villaseran.
SMDC executives and leaders. From left to right: SVP – Head, Customer Support Marking C. Que, President – SMDC Services Corporation Analyn V. Carpio, Executive Vice President Grace Evangeline M. Sta. Ana, Sales Head Maricar P. Martelino, and Sales Head Michelle G. Villaseran.

A Launch in Two Movements


The debut unfolded in two landmark experiences:


Immersive Property Showcase at SM Mall of Asia — The unveiling of the SMDC Heights Property Preview Lounge, a 100-square-meter experience hub featuring geo panels and 360° virtual tours of premier developments including Sands Residences, Glam Residences, Fame Residences, and the complete Shore Residences series. Guests were guided by SMDC’s top sales and marketing leaders in exploring the brand’s signature design and lifestyle vision.


Grand Launch at Conrad Manila — The Heights Grand Launch brought together SMDC executives, partners, media, and celebrity influencers Kelly Misa, Fabio Ide, Trina Candaza, and Denise Tan for a brand film premiere, value proposition presentation, and live performances — all celebrating Design for Ascent Living.


Good Life Image

The debut unfolded in two landmark experiences:


Immersive Property Showcase at SM Mall of Asia — The unveiling of the SMDC Heights Property Preview Lounge, a 100-square-meter experience hub featuring geo panels and 360° virtual tours of premier developments including Sands Residences, Glam Residences, Fame Residences, and the complete Shore Residences series. Guests were guided by SMDC’s top sales and marketing leaders in exploring the brand’s signature design and lifestyle vision.


Grand Launch at Conrad Manila — The Heights Grand Launch brought together SMDC executives, partners, media, and celebrity influencers Kelly Misa, Fabio Ide, Trina Candaza, and Denise Tan for a brand film premiere, value proposition presentation, and live performances — all celebrating Design for Ascent Living.


A Statement of Ascent


More than a name, SMDC Heights is a commitment: that ambition, comfort, and smart investment can share the same address. From first steps to next moves, Heights is where location, lifestyle, and legacy come together.


Photo from left to right: Sales Head Jefferson Cuizon, Sales Head Michelle G. Villaseran, President – SMDC Services Corporation Analyn V. Carpio, Sales Head Melissa L. Guray, and Sales Head Maricar P. Martelino.
Photo from left to right: Sales Head Jefferson Cuizon, Sales Head Michelle G. Villaseran, President – SMDC Services Corporation Analyn V. Carpio, Sales Head Melissa L. Guray, and Sales Head Maricar P. Martelino.

Originally published by the Philippine Daily Inquirer on August 14, 2025